Information technology and culture: Identifying fragmentary and holistic perspectives of culture

In this paper, we review the literature on information technology (IT) and culture. The construct of ‘‘culture’’ has alternately been defined and studied by international scholars as national culture, and by organizational scholars as organizational or corporate culture. We argue that, despite the considerable amount of research activity in these areas, the two research traditions have existed as ‘‘stovepipes,’’ operating in parallel but not communicating effectively with each other. After reviewing how the linkage between IT and culture has been conceptualized in the literatures on national and organizational culture, we identify some gaps in these research streams, and propose a new conceptualization of culture. Grounding our framework in social identity theory (SIT), we argue that it is necessary to advance from the fragmentary perspectives that exist at present to a more holistic view of culture. We believe that this novel perspective will enable scholars to move toward a more multi-faceted view of culture as a richly layered set of forces that shape individuals beliefs and actions. We also identify opportunities for mutual learning, areas of challenge, and domains of possible contradiction between the two research streams as one step toward further theoretical advances. 2005 Elsevier Ltd. All rights reserved. 1471-7727/$ see front matter 2005 Elsevier Ltd. All rights reserved. doi:10.1016/j.infoandorg.2005.02.005 * Corresponding author. Tel.: +1 404 651 3773; fax: +1 404 651 3842. E-mail address: [email protected] (M. Gallivan). 296 M. Gallivan, M. Srite / Information and Organization 15 (2005) 295–338